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Innovations in Media Communications

How to Create More Impactful & Effective Consumer Advertising

Nov 27 & 28, 2007 in Toronto, ON

Media is now the driver in the marketing business.  With consumers getting harder to reach, media folks have been forced to get pretty crafty just to keep up.  This conference will explore the issues at the cutting edge of the media revolution – user generated content, IPTV, virtual worlds, search, new forms of targeting, the demise of the TV schedule, new techniques and channels, media innovation and the rise of consumer power.

Presenting Companies:

Genesis Media Inc. - LG Electronics Canada – MindShare - Marc Anthony Cosmetics Inc. - Capital C - Captivate Network - Star Media Group - Mitsubishi Motor Sales of Canada - Rogers Media, Digital - Chatelaine.com - Flare.com - FUSE Marketing Group - Nokia Canada - Fuel Industries - GJP Advertising - Yahoo! Search Marketing - CHUM FM - Metro Canada - Shaky Egg Communications Inc.





Innovations in Media Communications

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